A Marketplace For Activities & Tours
TripShock is an online marketplace that allows activity and tour providers to sell their products and services to travelers across several different advertising mediums. Based in Florida, TripShock operates in over 40 destinations including New Orleans, Destin, Myrtle Beach, and Key West.






TripShock Company News & Updates Find more…
TripShock Launches New Website: Offers More Watersports Activities and Boating Options
TripShock, the leading provider of watersports and boating activities in the Gulf Region, is proud to announce the launch of its new website. Founded in 2009 with just one fishing charter, the company grew rapidly over the last decade. In the last three years...
Starting a Watersport Business in 2023 in 5 Steps [Ultimate Guidelines]
With 2023 in full swing, it is a perfect opportunity to benefit from COVID-19 becoming an afterthought and start your own watersport and boat tour business or work on shelved initiatives for your existing attraction company. In this article, we’re going to cover the...
The Importance of Digital Waivers for Water Sports Operators
Please be aware, this is not legal advice. We recommend that you do your own research and speak to a legal representative when designing your waiver. Approximately 77% of fatal accidents in boating can be attributed to a lack of education or training. With a huge...

Greg Fisher
Founder & CEO
Since 2009, Greg has worked to transform TripShock into a travel industry giant. Proactive and personable, Mr. Fisher first developed a passion for tourism while studying hospitality at the University of Central Florida. Since then, he has grown TripShock by cultivating strong relationships with partners and employees alike. In his free time, Greg enjoys reading biographies, watching college football, and relaxing with friends and family.

Keone McHugh
VP of Operations
Keone draws upon her experiences growing up in the watersport industry and her 12+ years in hotel management to help connect happy customers with quality activity providers. Ms. McHugh enjoys building up her team and working on new challenges, including workflows and process engineering. Outside of work, Keone loves spending time with her family and traveling.

Alex Benko
Chief Technical Officer
With 11+ years of experience in webhosting and business development, Alex is a bilingual enterpreneur with a massive drive for success. At work, Mr. Benko enjoys taking on new challenges and technical problems. In his free time, he enjoys being with his family, mountain hiking, and Brazillian jiu-jitsu.

Rachel Dickey
Chief Strategy Officer
Before joining TripShock, Rachel was an attorney and business consultant in Louisville, Kentucky. She has lived and worked in NY, LA, Cleveland, Cincinnati and Fort Lauderdale and now lives in the country in Kentucky! Rachel has an incredible professional resume having worked for startups, non profits, court of appeals, etc. In her spare time, Rachel enjoys spending time in the woods with her two Dobermans.

Sarah Simon
Director of Sales
Sarah has the “Gulf Life” in her blood, growing up a Gulf Coast resident in the fishing and watersport industries. Twice named “Agent of the Year,” Sarah earned the title of Director of Sales by overcoming obstacles, educating employees, and building rapport with stakeholders. In her spare time, Sarah enjoys crafting with her family, deep sea fishing, and traveling to see live music.

Peggy Benoit
Director of Business Development
An alumnus of the Southeast Tourism Society Marketing College, Peggy has been active in the tourism industry for over 30 years. As Senior Brand Ambassador, she works tirelessly to attract partners, build the TripShock brand, and drive business. When she isn’t working, Peggy loves traveling to Disney World, partaking in Mardi Gras, and hosting parties for friends and family.

Kimberley Sabens
Director of Supplier Accounts and Products
Kimberley Sabens lives in Santa Rosa Beach, Florida with her partner, two sweet kiddos, critters, flowers, and plants. She enjoys diverse cultural experiences, aesthetics & art, museums, reading, and gardening. She has a BA & MPAs in Political Science/Pre-Law & English and 15+ years extensive experience in research, technical writing, creative writing, copywriting, editing, content creation, and marketing. She considers herself an expert communicator with strong qualitative, quantitative, analytical, and problem solving skills with a hands-on brains-on approach. She enjoys creating high quality, beautiful consumer-facing products people love using her passion for the outdoors and her knowledge of the water as her muse.

Michael Fisher
VP of Marketing
Hired by TripShock part-time while working towards an IT degree from Florida State University, Fisher was promoted to full time in the summer of 2015. As Content Manager, Mike has his hands in every aspect of operations, from web development to brand awareness. In his free time, Mike loves spending time with his wife, daughter, and all-too energetic pup. A Detroit native and Austin, TX transplant, Mike is an avid musician the performs regularly across the city.

Daniel Woods
E-Commerce Director
Dan serves as the chief of paid advertising and product optimization efforts. Before joining the company, Mr. Woods served California’s Environmental Protection Agency as a process engineer and policy analyst. Born and raised in Michigan, Dan loves to watch Detroit-based sports teams, play disc golf, and explore the Great Outdoors.

Stephanie McIntosh
Digital Marketing Manager
Stephanie thought she and her husband had hit the jackpot with a four-year Air Force assignment in Las Vegas until they were relocated to Florida’s Emerald Coast. When the Mitten State native and Western Michigan grad is not immersed in TripShock’s email marketing, social media and affiliate programs, you’ll find her chasing gourmet goals in the kitchen, in her forever happy place on the golf course, or on the beach enjoying the good life.

Nikita Smirnov
Digital Marketing Manager
Nik recently moved from Boston, MA to Destin, FL where he lives with his wife. Nik moved to the United States from Russia to study at Suffolk University located in downtown Boston where he received his dual Master in Marketing and Business Administration. He and his wife throw each other themed birthday parties every year (we highly recommend you follow him on IG) and they love to travel. Recently they went to Hawaii to get a different perspective on the tourism industry. Before joining the company, Nik worked in different industries, including higher education, insurance, and hospitality; he has previously lived in the UK, Netherlands, and China.

Jeannelle Douglas
Web Content Specialist
Jeannelle is TripShock’s web content specialist and has a wide range of experience. Born and raised in the “Boogie Down Bronx”, she now resides in Palm Bay, FL. During her career as a public relations specialist, content writer, and journalist, Jeannelle has worked with people across the country to develop their brand image through writing. In her spare time, you can find her spending time with her family, trying a variety of foods, and seeing new movies.

Luke Schulze
Product Manager
Luke comes to TripShock with 4+ years of experience managing a web development business. Drawing on his communication skills he is working with our Partners and development team to create additional value opportunities. Currently residing in New Hampshire Luke is an avid snowboarder and enjoys hiking, traveling, and working on classic cars/trucks.

Mercedes Matthews
Partner Support Department Manager
Mercedes was born and raised in the state of Florida but does love to travel and see new things and meet new people. She has always worked in the customer service industry since the start of her career search. With a background in the watersports industry and 2+ years at TripShock, she’s always eager to learn and grow more as a person every day! Mercedes enjoys spending time with her family and friends any chance she gets.

Luci Kounlavoung
Senior Booking Agent
Luci lived in New Orleans and attended college at the University of New Orleans before moving to Fort Walton Beach, FL and raising her family there. Recently, Luci’s husband accepted a position in New Orleans, and they moved back and settled into an 1896 shotgun style cottage in the city. Luci’s background is Accounting but living in tourist towns all her life, her passion has always been assisting the public with suggestions from her firsthand experiences, so she joined the TripShock Reservations Department team in March of 2019. When not working, Luci loves kayaking and spending time with her family.

Kalie Walters-Storer
Product Listing Assistant
Kalie resides in Biloxi, MS with her husband and daughter. She is originally from Fort Walton Beach, FL and has her Master’s in Human Services. She started working at TripShock in Spring 2019 in the Reservations Department as a booking agent. Kalie loves helping people plan out activities they want to do on vacation. Kalie’s ability to make customers happy earned her the title of Employee of the Quarter for Q2 in 2019, followed by a promotion to the Team Leader position in 2020. In her free time, she enjoys trying out new restaurants, coffee joints, and spending time with her little family.

Erin Poole
Partner Support Agent
Erin earned a Bachelor’s Degree in Business from the University of West Florida in 2018 and is continuing her pursuit of higher education by studying for a Master of Business Administration degree. Erin also has over 5 years of experience in the customer service and tourism industry. She is currently a Partner Support Agent for TripShock. Born in Memphis, Tennessee and moving to Santa Rosa Beach, Florida shortly afterwards, Erin has a passion for the well being of animals and cooking. She loves spending time with her family and her kitties, spending time at the beach swimming and fishing, and trying new recipes.

Amber Dudley
WaveRez Account Executive
Amber joined WaveRez as the Account Executive in 2018 upon relocation to the Destin area. Prior to that, she was the Business Manager for Alabama Extreme Watersports in Orange Beach, AL. Amber has a strong background in customer service and the water sport industry. In her free time, she enjoys anything water related including spending time at the beach, photography, camping, and traveling.

Sandra Dove-McLain
Executive Assistant
Sandra was raised in Paradise, California and moved to Florida in 1992. She spent 10 years in the United States Air Force as a Munitions Systems Specialist, and during that time traveled to 19 different countries. She also acquired 3 college degrees, to include Munitions Systems Technology, Computer Engineering and Nursing. After 10 years of working at a private medical practice, she decided to abandon her scrubs and join the TripShock team. In her spare time, she studies astrology and is always looking for new ways to help others.

Kim Pall
Financial Administrator
Kim is a real asset to TripShock, bringing with her 30+ years of accounting and business experience. She is also a successful entrepreneur, developing companies that supported her passion in both art and design. But what Kim considers her biggest accomplishment is raising two amazing and successful daughters. Living on the Emerald Coast, she spends her free time creating artwork and enjoying quality time with family and friends.

Denis Galynsky
Technical Scripter/Tester
Denis develops and supports test automations for the TripShock. Along with automations, Denis also runs application testing at different stages of development. He lives in Belarus and received his higher education there. Denis spends his free time with family and friends and sometimes goes out into nature.

Kirill Temnik
Lead Back-End Engineer
Kirill started his career as a research scientist and class instructor at Donetsk’s State University of Information Technology and Artificial Intelligence, where he received his PHD in AI technologies. He has been with the company for 6 years and has worn many hats. Kirill’s hobbies include computer games, cycling, taking trips with his family, reading sci-fi and classics, and writing poems.

Andrey Kovchugo
Systems Integrations/Lambda Specialist
Andrei was born in Belarus but moved to Russia when he was 15. He got his degree in computer science from Moscow State University. Before working in travel, Andrei ran a retail business from 1994-2017. He’s been writing code professionally since 2011 and currently enjoys DIY projects as a hobby.

Ivan Malijarenko
Back-End Web Developer
Born in a little village in Ukraine, Ivan always liked adventure. In fact, one extreme adventure almost took his life! Luckily, he survived, but it impacted his life and dictated his career. With a degree in systems engineering, Ivan learned programming on his own. He is very passionate about tourism and therefore his past projects were related to that field. Ivan’s hobbies include nature photography, astronomy, camping, and traveling to new places.
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Destin, Florida 32541